Hello, beauty enthusiasts! ✨

In the ever-changing world of skincare, trends come and go — but some brands stand the test of time. One of those rare icons is -417 (Minus 417), a skincare brand powered by the Dead Sea, the Earth’s deepest natural wonder.

The Meaning Behind -417

The name is no coincidence. -417 represents the exact elevation of the Dead Sea: 417 meters below sea level. This number reflects the brand’s philosophy of authenticity, exclusivity, and harnessing nature’s most potent source of minerals.

Every product is enriched with Dead Sea salts, mud, and minerals, long celebrated for their ability to rejuvenate, heal, and restore skin health.

The Science of Beauty: The Vitamin Mineral Complex

At the heart of -417 lies a patented Vitamin Mineral Complex — a synergy of natural and scientific excellence:

• Dead Sea Minerals – Magnesium, calcium, potassium, sodium, bromide, and trace elements that strengthen, hydrate, and renew skin.

• Botanical Extracts – Chamomile, aloe vera, horse chestnut, and others for calming, antioxidant, and anti-inflammatory benefits.

• Natural Oils – Avocado, almond, and jojoba oils restore softness, elasticity, and protection.

• Vitamins A, B, C, E, F – Antioxidants that brighten, defend, and reduce visible signs of aging.

This complex turns -417 skincare into powerful treatments for dryness, sensitivity, fine lines, and loss of firmness.

A Philosophy of Balance

For over 20 years, -417 has combined nature’s wisdom with advanced skincare research. The brand’s holistic approach views skincare not just as beauty, but as a ritual for body, mind, and soul.

• Paraben-free

• Mineral oil–free

• Cruelty-free

Ethics and luxury go hand in hand, ensuring every product is safe, sustainable, and a joy to use.

Top -417 Products Worth Trying

1. Dead Sea Mud Facial Mask – Detoxifies, unclogs pores, and refines skin texture for a smooth, glowing complexion.

2. Nourishing Hand & Nail Cream – Hydrates, softens, and strengthens nails while leaving hands silky and refreshed.

3. Aromatic Shower Gel – Gently cleanses and revitalizes the skin

4. Dead Sea Salt Body Scrub – Exfoliates gently with mineral crystals and botanical oils for radiant, soft skin.

Why Choose -417?

• Natural & Pure – Formulas based on the Dead Sea’s minerals and botanicals.

• Clinically Proven – Backed by science and visible results.

• Ethically Produced – Clean beauty principles with no parabens, mineral oils, or animal testing.

• Luxurious Experience – Every product is crafted as a sensorial moment of renewal.

How to Use -417 Skincare

• Start with a mineral-rich cleanser.

• Apply the mud mask 1–2 times a week.

• Follow with creams or oils daily for hydration and elasticity.

• Complete your ritual with protective products, including SPF.